All integrations at a glance

1. How connecting works

• You sign in to the platform itself or paste a key from it. You never share your password with Metrara.
• Metrara only reads. It never posts, changes budgets or edits your website or shop.
• Figures refresh every night. When you connect a source, Metrara also fetches its history.
• Where to connect:
  • Agency users: Manage, choose the business, then Access keys.
  • Client users: the Connections tab in the menu.

2. Google

Integration	What Metrara reads	Where you see it
Google Analytics	Visitors, sessions, channels, conversions, landing pages	Metrics, CRO, E-commerce
Search Console	Clicks, impressions, positions, search queries, pages	SEO
Google Ads	Campaigns, costs, conversions, keywords, search terms	SEA
Merchant Center	Product performance in free Shopping listings	E-commerce

3. Website and webshop

Integration	What Metrara reads	Where you see it
WordPress plugin	Pages, blog posts, focus keywords, AI traffic, page views	SEO, Actions
WooCommerce	Orders, revenue, products, categories, checkout	E-commerce, Metrics
Bol.com	Orders, revenue and commission	E-commerce

4. Social media and email

Integrations	What Metrara reads	Where you see it
LinkedIn	Followers, page views, impressions, clicks, posts	Social media
Brevo, Klaviyo, Mailchimp	Subscribers, campaigns, opens, clicks	Email

5. Other

Integrations	What Metrara reads	Where you see it
Bing Webmaster Tools	Clicks, impressions and keywords in Bing	SEO
Manual sales	Sales you enter yourself	Metrics
Calendar	Your appointments, only visible to you	Calendar, Planning

6. Coming soon

Google Business Profile, Shopify, Facebook and Instagram, Meta Ads and TikTok are built and waiting for approval by the platforms. They appear here as soon as they are available.

7. After connecting

• Open Tabs and switch on the tabs that go with your new sources. See Choose what you want to see.
• Your figures appear after the first fetch. See Your first figures and how data refreshes.