Choose what you want to see

Choose your tabs

1. Click Manage at the top of the screen.
2. Choose your business and open Tabs.
3. Tick the tabs you want in your menu.
4. Click Save changes.

2. What the colors mean

• Dark: the tab is on.
• White: the tab is off.
• Gray: the source for this tab is not connected yet. You can still switch it on; it fills up once you connect the source.

3. Don't want to choose?

Then leave it. Metrara shows the tabs that fit the sources you connected. Metrics and Tasks are always there.

4. Which tabs are there?

Tab	What you see
Metrics	The overview of all your key figures
Goals	Your annual goals per quarter and whether you are on track
E-commerce	Orders, products, customers and checkout (webshops)
Profit	Revenue minus costs: what is left
SEO	Keywords, pages and your visibility in Google
SEA	Google Ads and Meta Ads: costs, results and search terms
Social media	Reach, followers and posts
Email	Your newsletter: subscribers and campaigns
Audit	Technical health of your website
Backlinks	Links from other websites to yours
Competitors	How you compare with your competitors
CRO	How visitors convert: landing pages, the funnel, attribution and customer value
Optimizations	What stands out and what to improve
Campaigns	Content calendar with seasonal moments
Actions	Write blog posts and ads, and turn opportunities into tasks
Tasks	Your to-do list
Calendar	Your tasks and appointments by date

Each tab has its own guide under Using the dashboard.

Next step

Your first figures and how data refreshes